Pace Suburban Bus
Pace Suburban Bus supports Pride all year long. 2023 Pride Month was special, because we marched with purpose — by handing out pronoun pins. What’s a pronoun pin? It’s one way we can help Chicagoland wear their pronouns with pride while improving the mental health of LGBTQ+ youth.
Client
Pace Suburban Bus
Project
On Board with Pride (LGBTQ+)
News of the efforts also extended to earned media channels such as ABC 7 news picking up the story getting Pace an additional 185K views locally and over 2.2M nationwide. With the success of Pride, Pace extended the support to other initiatives throughout the year by doing similar efforts for Disability Pride in July.
184,908
Local Market Viewership Audience
2,206,936
National Market Viewership Audience
On Board with Pride
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Chicago
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Pace
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ABC 7
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On Board with Pride · Chicago · Pace · ABC 7 ·
Pace Suburban Bus supports Pride all year long. 2023 Pride Month was special, because we marched with purpose — by handing out pronoun pins. What’s a pronoun pin? It’s one way we can help Chicagoland wear their pronouns with pride while improving the mental health of LGBTQ+ youth.
On Board with Pride
a vibrant and empowering celebration that brings together LGBTQ+ individuals and allies
