Gatesman Agency

Gatesman is a marketing communications agency based in Pittsburgh, PA and Chicago, IL. It was founded in 2006 by John Gatesman and Shannon Baker. The agency offers a range of services including advertising, public relations, digital marketing, social media management, and other integrated marketing solutions.

Client
Gatesman

Project
Brand Strategy, Digital, Collateral

Gatesman agency Work Reel

The reel, featuring collaborations with iconic brands such as Starkist, British Airways, and the University of Michigan, stands as a testament to Gatesman's creative and strategic capabilities. Showcasing a diverse portfolio and innovative approach firmly establishes them as a quality agency for top-tier brands. This visual narrative was crafted by curating key projects to tell a compelling story through video.

Website Launch

· Brand Strategy

· Website Launch · Brand Strategy ·

The Gatesman website underwent a dramatic transformation, turning it from an uninspiring platform into an engaging brand experience. This included reworking case studies, introducing editorial-style photography, and refining communication and visual details. Guided by a strategic vision, every element was curated for an immersive user experience. The site also went through extensive optimization for SEO, ensuring broader reach, and aligning seamlessly with an elevated brand image. Backed by data and analytics, it better reflects the vision of Gatesman as an agency.

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Redefining an
Agency's Impact

The website architecture embraces bold imagery, clean typography, and dynamic video elements, exuding a contemporary and sophisticated aesthetic. The inclusion of video, animation, and parallax adds motion and narrative, creating an immersive experience that sets a new standard for cutting-edge digital brand experience.

15+ Headshots
Pittsburgh + Chicago

Shot in locations across Pittsburgh and Chicago, each backdrop was chosen to reflect their unique personalities and interests. This visually editorial narrative offers a compelling glimpse into both the leaders and the diverse environments that have shaped them.

Crafting a better story through the work.

The approach to creating case studies was driven by the art of storytelling. This entails an intricate process of research, asset development, data collection, and a relentless pursuit of understanding the work at its core. Through this methodology, we not only present data and insights but also weave a compelling narrative that breathes life into the agency's work.

Hacking Human Behavior

· Pittsburgh

· Chicago

· Gatesman

· Hacking Human Behavior · Pittsburgh · Chicago · Gatesman ·

Event Activations

The reel, featuring collaborations with iconic brands such as Starkist, British Airways, and the University of Michigan, stands as a testament to Gatesman's creative and strategic capabilities. Showcasing a diverse portfolio and innovative approach firmly establishes them as a quality agency for top-tier brands. This visual narrative was crafted by curating key projects to tell a compelling story through video.

Gen Z Research Initiative

Gen Z statistics are all over the news, but are the takeaways correct?

Gatesman’s newest research looks at the latest Gen Z trends from the perspectives of Zers themselves to help marketers reframe their view of this generation and be able to strike a more on-target tone with marketing communications. The report includes an analysis of Gen Z self-concept, a summary of secondary research highlighting trends in key focus areas, and first-hand perspectives from a Gen Z focus group reacting to these trends.

Gatesman's Gen Z Research